iPhone sales drop 10% as Samsung steadies and Chinese rivals grow

New figures show that Apple's global iPhone sales declined by over five million in the first quarter of 2024, compared to the same time in 2023.

appleinsider.com

In March, it was reported that Apple had cut its iPhone orders because of reduced demand in China, but IDC now says that the decline is worldwide. The research firm also says that of all the major smartphone makers, Apple had the sharpest year on year decline.

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IDC's research claims that Apple shipped 50.1 million iPhones in the first quarter of 2024. That's down 9.6% from the 55.4 million shipped in the same quarter in 2023.